Friday, March 7, 2008

Customization Examples and Applications

Dr. Sue Tinnish of SEAL, Inc. asked me to partner with her at the 2008 MeetDifferent conference in Houston, TX. She facilitated a session called 'Having Meeting Content Your Way: The Demand for Customized Content,' which centered around the fact that modern-day consumers expect many things - including meetings - to be tailored to their individuality. She and I engaged the group in its deliberation about how this expectation will govern the future of meeting content and formats.